She has more than twelve years of experience working for leading international automotive companies and racing teams at the management level before starting her own business in 2013. While working for such prestigious brands as BMW, Toyota and McLaren Automotive, Lena has successfully lead and implemented several global and local PR campaigns for product launches, motorsports series and technical innovations.
Lena is also an eloquent and experienced presenter of automotive and motorsport events and regularly appears on camera, interviewing and commenting on sports such as Formula E, WEC, 24h Nurburgring, 24h Le Mans and Formula 1.
As a writer she contributes to various renown motoring publications such as Christophorus, Porsche Klassik, ettore and The Paddock Magazine.
Born and based in Germany, but having lived and worked in Greece, France, Italy, Switzerland and Great Britain, she speaks four languages fluently.
Her clients include Audi, Porsche, BMW, Nissan, Jaguar Landrover, Borgward, Bultaco, Würth, Eibach and many other brands.
Follow her on twitter @LenaSiep and instagram @lena_siep